Saturday, October 20, 2018

Tips For Making The Most Of Your Corporate Image From A Los Angeles Business Portrait Photographer

By Gary Morgan


You need to take your corporate image seriously. Most potential clients will go to your company's website and check out the management page. This is where they will find your picture and read about your experience and background. You want that to be as professional as possible. A Los Angeles business portrait photographer has some good tips for creating a great first impression.

You should consider your attire carefully when you are posing for photographs. The type of business you're in will determine your dress choices to a certain extent. There are some clothing choices you don't want to make no matter which business you're in though.

You want to avoid patterns and stripes. They might look great in a mirror, but in a photo they will create a moire effect when reduced to fit onto a web page or in a company brochure. Sometimes the plainer you look in the mirror, the better you'll look in the photo.

You also need to think about how the photos will be used. Many times company pictures taken in color are turned into black and white images. When this happens any subtle color variations in what you're wearing will be gone. A light pink tie that looks great in the mirror against your snow white shirt, will blend together, in an unflattering way, in a black and white photo.

If your business is of the creative variety, casual clothing is probably appropriate. You need to take care when posing in a tee shirt with a logo on the front however. If the photo is going to be one of you above the chest, the logo will be indistinct and confusing to the viewer. Wild patterns on ties and shirts won't translate very well when the photo is reduced.

When you are having a professional photograph taken, the photographer is probably going to have you sitting under high intensity lighting. If you sweat easily, you don't want your face, especially your brow and upper lip, to come out shiny. Applying some foundation is a good idea for the women in the group. If you don't feel comfortable with that, run a damp cloth over your face right before you get in front of the camera.

It always surprises photographers to see clients come to their studios for formal portraits with their hair a complete mess. This happens more frequently with women because they usually have longer hair and more complicated hairdos. Having a brush, hairspray, and gel in your handbag is a good idea. They will come in handy if a gust of wind catches you on your way to the photo session. You want your hair to be as immaculate as your clothing.

People always want to know if they should be photographed in their glasses. Photographers say that if glasses are something clients are used to seeing you in, wear them. If not, there is no reason to put them on. If you do decide to wear them, be sure they are clean.




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